Oceanside Pier fire rips through vacant restaurant


Editor’s note: A previous version of this article included a video that contained an error. That video has been removed.

OCEANSIDE, Calif. (FOX 5/KUSI) — A fire broke out on the iconic Oceanside Pier Thursday afternoon, leading to a massive, hours-long firefight that stopped the flames from engulfing the entire structure.

The blaze was reported at 3 p.m. Thursday at the end of the historic pier, a major tourist attraction in Southern California. Flames ripped through a now-vacant restaurant building that formerly housed a Ruby’s Diner, sending a large plume of black smoke billowing overhead.

Residents as far east as Vista and as far south as Del Mar reported being able to see the smoke.

About 200 personnel — from fire crews to police — were on scene minutes later. Several vessels, including three U.S. Coast Guard ships, fought the fire from the ocean, while San Diego County Sheriff’s Department and San Diego Gas & Electric helicopters made overhead water drops.

Wind was causing problems for firefighters battling the pier fire, with individual gusts hitting around 17 to 20 miles per hour around 4:45 p.m. Around 5 p.m., the thick black smoke began to subside, although heavy plumes of white smoke continued to blow from the structure.

North County Fire Protection District issued a fire advisory due to heavy smoke Thursday afternoon that could impact the Fallbrook and Bonsall communities to the northeast of the coastal city — conditions that were “much improved” by Friday morning.

Shortly before 6 p.m., Oceanside Fire Chief David Parsons said crews had stopped forward progress of the fire around 15 feet past the section of the pier where the restaurant was located, called the “hammerhead.”

The fire at the Oceanside Pier as of 6 a.m. on Friday, April 26, 2024. (Courtesy of the city of Oceanside)
The fire at the Oceanside Pier as of 6 p.m. on Thursday, April 25, 2024. (Courtesy of the city of Oceanside)

“We put a stop to a very difficult and unique fire,” Parsons said in a press conference around 7 p.m. “We were concerned that it was going to take out the pier … It’s a wood structure, everything on that is combustible.”

All employees were accounted for and no injuries were reported, according to Oceanside Mayor Esther Sanchez. No injuries were reported to any personnel who battled the fire.

Crews remained on scene overnight to continue attacking any remaining flames and leftover smoldering. According to Parsons, there was a bit of fire activity, including some that was controlled to get access to hard-to-reach spots underneath the deck.

Oceanside firefighters and water boats were still continuing those efforts to contain the blaze by 10 a.m. on Friday. Parsons added that they have not declared the fire under control yet, but are “almost there.”

Everything around the hammerhead area appeared to have sustained “significant damage” from the fire, the fire chief said. This includes the pier’s decking and substructure, the restaurant and a small kiosk that housed another eatery, called the Brine Box. The roof of the now-shuttered Ruby’s did also collapse into itself.

On Friday, Parsons said that 90 percent of the pier appears to have been unimpacted due to the extensive firefighting efforts. However, the structural stability of the pier is unknown at this point. Structural engineers have been brought in to identify what parts of the pier are salvageable.

The Brine Box as it appeared Thursday, April 25 during a fire at Oceanside Pier. (KSWB/KUSI)

“What’s happening on the pier is sad and scary. We want you to know that our team is safe,” Brine Box, the fish and chips shop, posted on Instagram.

A cause has not been determined, but Parsons said investigators will be brought in to identify its origin. The investigators “have not ruled out anything in terms of a cause,” Parsons continued.

In the meantime, officials have issued a beach closure for a stretch of the Oceanside coast south of the pier from Surfrider to Tyson Street as a precaution due to falling debris that may have washed on shore. Signage and barricades have been placed in those areas.

The pier and the Junior Seau Beach Recreation Center will remain closed until further notice, city officials say. The small Harbor Pier that neighbors the structure, however, will remain open for fishing.

Just hours after the fire began, Mayor Sanchez told FOX 5/KUSI that the city is committed to rebuilding the pier, adding that she has been in contact with Rep. Mike Levin (D-49), state Sen. Catherine Blakespear and San Diego Mayor Todd Gloria.

“We’re going to get our pier back,” Sanchez said, speaking to the residents of Oceanside. “For now, if you could stay away from the area to make sure that our public safety vehicles are able to go through.”

The Oceanside Pier was originally built in 1888, but has been rebuilt multiple times due to damage sustained in fires and storms. The current pier, which was erected in 1987 to the south of the original pier’s location, marked the sixth reincarnation of the structure, according to Kristi Hawthorne with the Oceanside Historical Society. 

Side-by-side of what the Oceanside Pier looked like before and after the fire on April 25, 2024. (FOX 5)
Side-by-side of what the Oceanside Pier looked like before and after the fire on April 25, 2024. (FOX 5)

The restaurant at the end of the pier became a feature several years earlier, in the 1970s. However, the building has been vacant since February 2021, when the Ruby’s Diner location closed its doors after 25 years.

Standing at 1,954 feet in length, the wooden pier is the second longest of its kind in California and the longest in Southern California.

Last year, the city poured around $5.5 million into upgrades for the pier, including new electrical systems and pipes. According to Sanchez, work was also being done to update the pier’s fire system — something the mayor said prevented this fire from damaging the entire structure.

Sanchez added that there was renovation work being done inside the restaurant prior to the fire Thursday, but details about what was going to replace the Ruby’s once the work neared completion were not disclosed.

“We’ve always rebuilt,” Hawthorne said. “The piers have grown with the city … It’s our landmark.”

Above: FOX 5’s Kasia Gregorcyzk on how residents are reacting to the pier fire.

Regardless, Oceanside residents have been left reeling over the pier’s likely closure for repairs.

“Thank God I got to run on it yesterday, because I don’t know how soon I’ll be able to get back on it,” one resident, Amy Papacek, told FOX 5/KUSI. “It is what you think of when you think of Oceanside, it’s iconic.”

“It is going to be a very significant issue, because the pier itself draws over one million people here and as a result, it brings us people into the downtown on a regular basis,” said Kim Heim with Main Street Oceanside.





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