LOS ANGELES (CelebrityAccess) — Producer Entertainment Group, the drag-focused talent management company, announced it has acquired the touring and merch company Five Senses Reeling.
According to PEG, the combined company will will offer management, production, branding, merchandising, and live events, creating the what it says is the industry’s largest LGBTQ artist representation business.
Under terms of the transaction, FSR will continue to promote a wide variety of tours for outside artists while also serving as an in-house touring arm for PEG artists.
FSR joins PEG’s portfolio which includes OUTtv, PEG Records, SERV Vodka and its charitable arm, The PEG Foundation, dba “Drag Isn’t Dangerous” and the newly combined company will operate primarily under the PEG banner, retaining the FSR moniker in relation to its touring business.
Founded in 2011 to represent drag artists, Producer Entertainment Group has grown to provide recording, production, literary, streaming, and retail opportunities for its client roster. The company maintains offices in Los Angeles, London, Boston, and Vancouver, with plans to open a new location in Seattle as PEG owners Jacob Slane and David Charpentier work together with FSR’s Jason Brotman to integrate the company with FSR.
“Jacob and David have been invaluable partners on past FSR/PEG produced tours including Trixie and Katya Live, Sibling Rivalry Live the Boulet Brothers’ Dragula tours and more,” Jason Brotman, owner of FSR, remarked on the acquisition. “Our companies and staff already work hand in hand every day to bring the best possible experience to our clients and their fans around the world. After much discussion, Jacob, David, and I felt that a combining of our entities is an organic next step in ensuring top-tier service to queer artists who have worked tirelessly to have a global platform.”
“PEG has always had the mission of helping drag and LGBTQIA+ artists achieve unqualified mainstream success, and we are always looking for new strategic partners who share this mission,” said David Charpentier, President and Founder, Producer Entertainment Group. “Acquiring FSR adds major resources in the touring and artist merchandise space, which is especially important right now given how crowded and competitive the touring space has become for everyone.”